Lorenc+Yoo Design’s signage system for Christiana Mall encompasses three main parts: exterior wayfinding, exterior signage, and interior wayfinding pieces. The goal of the project was to unify each element of the system to provide mall-goers with a consistent branding presence from the time they drive into the parking lot.

LYD devised a number of unique central features for each court. These features give a personality to each area, adding new vertical expressions and ceiling treatments that come alive with night lighting.

The exterior wayfinding pieces include pieces that combine the traditional with the contemporary. Seated on a sandstone base, burgundy pillars support large text, bookended on one side by the distinct red logo of the mall. Guidance to the mall’s anchor stores sit beneath on horizontal pieces of steel that instinctively point the way.

Lorenc+Yoo Design created a computer-rendered concept design for First Union Bank/Wachovia’s retail branch operations. This fresh take on a bank branch would offer customers traditional banking as well as a coffee bar, bookshop, and computer terminals to access their accounts.

Lorenc+Yoo Design created the logo, interior design, and custom furniture design for this prototype donut store in Atlanta. The coloration creates a whimsical environment, and the furniture plays on the ubiquitous shape of the donut.

Space, words and images work together to literally surround Haworth products and customers with a comfortable and compelling atmosphere. Lorenc+Yoo Design worked closely with the Haworth team to create a visually dynamic environment that communicates company goals on a variety of levels while solving pragmatic constraints of time, space, and cost effectiveness.

The space encompasses various themes of words that are marketing driven and relate to particular types of products on display. Metaphorical images add emphasis to the words and the associated products. Additionally, a variety of spaces within the overall environment allow highly specialized interpretation of products.

LYD collaborated with TVS to develop a modern aesthetic that is based on the power of simple planes of color, high-end material and new lighting. Not only was the signage created by LYD a key way to improve the wayfinding of the shopping center, it also enhanced the building’s exterior and interior aesthetic. The mall’s color scheme became red and cream, accented with metallic shades to add a modern, high-tech feel. A touch of deco style conveys fashionable retail, but also signifies the mall’s historical significance.